PURPOSE

Land Rover’s #Hibernot Winter Campaign was to encourage their target audience to “embrace everything the Great British Winter has to offer”. Their flagship event was held at Broughton Hall over Winter.

BRIEF

Land Rover worked with the brilliant events agency – The Event Business. Indulgence are proud to have worked with The Event Business on many high profile events, and the team there turned to Indulgence to deliver an on message catering experience for Land Rovers high profile guests.

The menu was delivered in conjunction with James Martin who flew in to man the BBQ whilst Pixie Lott entertained the guests in the evening.

We created a winter feast with a twist cooked on the BBQ in the crisp evening air. BBQs are all about coming together, so we ensured the food created conversation, sharing, and fun.

NUMBERS

200

DURATION

6 hours

UNIQUE SELLING POINT

Exceptional adverse weather conditions with gale force winds, rain, and mud! However, as expected our team were true professionals and working in challenging conditions comes as part of the job.

Indulgence delivered an exciting and memorable food experience as a BBQ in the Winter, which the client and their guests loved – the event was a huge success.

RESULT

The feedback was amazing, the guests loved the Winter BBQ theme and spent time chatting to the team to re-create the food at home. Indulgence went the extra mile to ensure guests had a simply fantastic and memorable time.